The person behind the shine.
Shine Online Marketing is run by Richard Pinto from the De Havilland Campus in Hatfield, Hertfordshire — built on a simple belief: great work deserves to be seen.
Why a marketing agency for the trades?
[PLACEHOLDER: ask Richard] — Richard's story in his own words: background and career before Shine, what he saw in the building/home sector that convinced him specialist marketing was missing, and when Shine Online was founded. 2–3 short paragraphs. This is the most-read page on any agency site — worth doing properly.
[PLACEHOLDER: ask Richard] — credentials and experience: years in marketing, notable roles/clients, qualifications or certifications (e.g. Google/Meta), and the University of Hertfordshire relationship (Asif Farook's testimonial mentions supporting a number of companies with marketing plans, strategy and website support — confirm the context and describe it here).
[PLACEHOLDER: ask Richard] — a professional photo of Richard. Clients buy people; a real face measurably lifts trust and enquiries.
How we work
- Specialists, not generalists. We only work with building, construction, home and furniture businesses. We speak your trade and your customers' language.
- Plain English, straight answers. No jargon, no vanity metrics, no surprises. If something isn't working, you'll hear it from us first.
- Proof over promises. We put our clients' names and numbers on our work — see the case studies.
- Local and accountable. Based at the De Havilland Campus in Hatfield, working across Hertfordshire, London and the UK.
Come and meet us — the kettle's on.
Book a free, no-pressure marketing review. We'll look at where you are, what's working, and the quickest wins to fill your diary. We'll reply within one working day.