Case study · Design & Build

JMB Design & Build: 12M+ impressions and enquiries to match.

How consistent, trade-focused social media turned a quality Hertfordshire design-and-build firm into one of the most visible construction brands in its patch.

Home renovation project by JMB Design & Build
12M+
social impressions generated
[PLACEHOLDER: ask Richard]
increase in enquiries over [PLACEHOLDER: ask Richard]
[PLACEHOLDER: ask Richard]
engagement growth across channels
The problem

First-class workmanship, second-hand visibility.

JMB Design & Build delivers high-end residential design-and-build work — extensions, renovations and full-home transformations finished to a standard that wins repeat clients and referrals. [PLACEHOLDER: ask Richard] — confirm project focus, area covered and situation before Shine (e.g. relying on word of mouth, inconsistent posting, no content pipeline).

As James Boulton puts it, enquiries "can be hard to come by in the construction industry" — the work was there, the audience wasn't.

The approach

Turn every project into proof.

We built JMB a consistent social media engine: capturing live projects and finished work, and publishing before-and-afters, progress reels and craftsmanship close-ups that homeowners actually stop for. [PLACEHOLDER: ask Richard] — confirm exact scope: platforms managed, posting cadence, whether content/photography visits were included, campaign details.

  • Consistent publishing across the platforms where homeowners plan projects.
  • Project storytelling — the craft, the process and the people, not just the after shot.
  • Trade-literate copy — written like a builder, because that's who it's for.
The result

Seen 12 million times — and felt in the diary.

The campaigns have generated more than 12 million impressions, with a substantial increase in engagement and a boost in enquiries. [PLACEHOLDER: ask Richard] — add enquiry numbers, notable jobs won, revenue impact and timeframe when confirmed with James.

"The return on investment has exceeded our expectations — a substantial increase in engagement and a boost in enquiries, which can be hard to come by in the construction industry."
James Boulton — JMB Design & Build

Want the same engine behind your firm? See our social media for construction service, or book a free marketing review.

Let's talk

Want to be the next case study?

Book a free, no-pressure marketing review. We'll look at where you are, what's working, and the quickest wins to fill your diary. We'll reply within one working day.